
Testimonials
“…a trend setter that stormed Canada and became a fashion voice of authority.”
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“Gail is emphatic in her pursuit of promoting fashion talent domestically and aboard. She is known for her outspoken-but-kind approach, and her unwavering desire to take young talent under her wing for mentorship. She’s a pleasure to know.”
Karen Cleveland
Marketing and Communications Manager, FASHION Magazine
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“Gail is an incredible force of drive that is to be reckoned with! Her to ability to communicate creative ideas and their benefits seems to be immeasurable. She has successfully developed and filled a void in Canadian Fashion, by introducing designers to industry and high profile personalities. This has pushed local Canadian designers further and farther than before, resulting in increased awareness among the public and the understanding of the importance of local recognition with a worldly flare!
I wonder what limits Gail will push next! No doubt, something extraordinary!”
Camilla Jorgensen
Owner & Designer, MICALLA
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“Gail McInnes is Toronto fashion’s faery god mother in red lipstick and good pumps, a Wonder Woman incarnate. A knowledgeable saavy personality, you might have seen her in magazines and shows such as ET and Elle Magazine. I call her fashion with a heart.”
Jen Tse
Fashion Stylist and Writer
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“Gail is one of Canada’s leading communicators and entrepreneurs. Not only has she become a great success for herself in the difficult to break into and even harder to succeed world of fashion PR; she has shared that success and experience with others. Gail is a force to be reckoned with in the best possible way. Her tidal wave effect on the industry is not only a testament to her exceptional skill, but to her generous and philanthropic nature. Many people are aficionados of their own career and business–Gail is passionate about the entire industry and taking the Canadian fashion scene with her to the next level.
Gail mentors many students and young professionals in her field; often connecting them with potential internships and employers. She connected me with a valuable and highly sought after intern position at Chatelaine Magazine- Canada’s #1 women’s publication. Taking the time out of her hectic schedule to help make this happen might not seem like the biggest deal to some– but it meant the world to me. Having attended university outside of Canada, I had a particularly hard time getting anyone in the industry to give me the time of day. I was about ready to chew my own arm off (designer bag and all) for a position like this when Gail unexpectedly became my saving grace. Thanks to her, my career began on solid footing and continues to look bright. I know she’s done the same for many others and has built a well-deserved reputation as the go-to maven for growing careers.
I give Gail the highest recommendation because she inspires not only through great skill, but what she chooses to do with it. Character matters; and Gail has lots of it. “
Sabrina Maddeaux
Assistant to the Entertainment Editor, Chatelaine Magazine
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“When I first worked with Gail, I discovered a woman whose endless fashion industry knowledge never ceased to inspire me. I was equally impressed by Gail’s eye for detail, diplomacy and professionalism. She is a dedicated business woman who proudly wears her commitment to Canadian fashion on her sleeve. Certainly Gail will continue to inspire her peers, lead teams to success and be a creative strength in all things she tackles.”
Tatiana Read
Director, Knot PR
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“Gail is a powerful force in the fashion industry. I have worked with Gail through Toronto Alternative Arts and Fashion Week aka FAT. She has not only brought some major media attention to the event as well as some high profile celebrities, but has also helped elevate many of the designers who participate at Toronto Arts and Fashion Week by gaining important coverage for their work, and helping them to grow and expand their businesses into new markets. She is a driven individual and a joy to work with.”
Vanja Vasic
Executive Director, Toronto Arts and Fashion Week
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“Working with Gail is an absolute pleasure. She is a consummate professional with expertise that crosses all aspects of the fashion industry from marketing to event coordination and design to styling to artist management. Exceptional attention to detail, creative thinking, savvy business acumen and infectious energy are just a few of her many wonderful traits. As a respected member of the industry she can easily assemble teams of photographers, talent and artists – or whatever the needs are – for campaigns, events, fashion shows and more. She is one of those individuals that always people want to work with.”
Donna Bishop
Founder and owner of Agency Vert
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“Gail is a beautiful dynamic and electric person. She has an innate sense connecting with people and liaising them to the right others. Her vivacious energy ignites the needed spark to start a project as she matches the perfect talent with the client at hand, understanding both sides. With professionalism she makes sure to follow up with the team till the end. Gail is immersed in the current trends without being lost in it. She knows who is who without entanglement. Her ability to observe and discern without judgment as well as her joie de vivre make her very suited to a path she has chosen. I personally have enjoyed the collaboration and look for more!”
Arline Malakian
Photographer, Artistic Director
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“Gail is truly one of a kind! With a passion for fashion she has been on the leading edge of what is happening in Toronto. She has also been very creative to find ways to incorporate fashion brands in with our Degrassi brand.”
Iain Christiansen
Director of Communications, Talent Relations and Unit Publicist – Epitome Pictures
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“A leading force in defining Canadian fashion and style, I had the pleasure of first working with Gail McInnes through The Style Box. With her relentless support and keen business savvy, McInnes has enabled me to build my label from the ground up. Approaching every situation with transparency and honesty McInnes creates an environment where designers are able to grow and learn the tools for a successful career in fashion. It takes round the clock dedication and passion to be co-founder of The Style Box, being the first business model of its kind for Canada. I have been incredibly fortunate and owe a tremendous amount of my success to her unprecedented commitment towards my label development. McInnes is truly a powerhouse individual who is changing the parameters of what we know Canadian fashion to be, and I have a feeling that she is just getting warmed up!”
Jorge Midence
Designer, Midence Oliu Millinery
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“Gail is tremendously active in the fashion scene in this city, it seems like she knows everyone. She is a passionate advocate for all the talented artists in this city, whether they are models, designers, makeup artists, photographers, stylists, actors, musicians… or illustrators.
Gail is an incredibly multi-faceted fashion business person with an impressive collection of experiences, and she’s passionate about working with emerging creative talent, which is wonderful, because she is a superb ally for anyone working to find their niche in the fashion industry. I feel tremendously privileged both to work with Gail as a client, and to call her a good friend.
Danielle Meder
Fashion Illustrator and Blogger
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“Gail McInnes has helped me to expand my client base to appeal to a broader range of clients with her industry experience and creative guidance. Gail has a natural flare for style and an innovative approach to marketing that has inspired me to think bigger and aim higher with amazing results. She has down to earth and honest approach with constructive feedback that has helped me to look at my company in a different light with a better visualization of where I would like it to go. Gail is talented, hard working and an absolute delight to work with!”
Dianna DiNoble
Designer, Starkers! Corsetry
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“Gail is the go-to PR professional in Toronto and anything she touches has the feeling of glamour and gives guests a sense of being part of something special. As a fashion writer, I am in constant contact with PR people and I have to recommend Gail as first in her class for integrity, professionalism and the ability to make each person present at an event feel special. Gail’s Scottish charm sets her apart and she’s very proud of her roots – I’m sure the country where she was born and grew up has had a big influence on her approach to business and what makes her so endearing and likable.”
Laura Connell
Fashion Writer, For Those About To Shop
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“Gail is by far one of the easiest individuals in the Toronto fashion industry to get along with due to the fact that she is a smart, funny and fearless female who is on top of her game. I’m lucky to have met her, not long ago, and am already in awe of what she has been able to accomplish for both her clients and, in turn, her own name.”
Bahar Niramwalla
Beauty Specialist on the Marilyn Denis Show at CTV / Makeup Artist & Writer, Style section at The Globe and Mail
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“Gail’s work ethic, ingenuity and attention to detail has resulted in achievements that could not have been realized this quickly and completely without her expertise.”
Darlene Martin
Owner, Bijouxbead
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“During my years working with Gail at B&M Models, I found that Gail always brought a fresh and insightful energy to the Agency. She helped create the new look of the B&M Website (www.bnmmodels.com); especially with the addition of the “In The Loop” section – helping keep models and clients alike, up to date on current happenings in the industry as a whole. Gail also brought the Agency ‘up to speed’ with their inter-office connectivity and communication applications. It was always a pleasure dealing with Gail.”
Jerald Bezener
Model/Actor, B&M Model Management Inc.
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“Gail McInnes, Managing Editor of the Toronto Fashion Incubator’s (free) monthly online newsletter, does an amazing job of collecting everything industry related in Toronto each month.”
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“I decided to hire Gail to do the promotions for my sale because of her experience and relationships within the fashion industry, as well as her unique approach to marketing and promotions. I knew I could count on Gail to come up with a fresh take on the sale, and make sure that everyone knew about it. Turnout for the event was huge, as there was talk about it all over the city. Gail did a fantastic job getting news about the sale in all the right magazines, newspapers, on-line media, as well as word of mouth. Gail had a very limited time to promote the sale, and she really impressed me with how much she accomplished within that time period. Gail is an extremely creative, hard working, and fun person to do business with. I’m looking forward to working with her again in the future, and I’m sure anyone who has the opportunity to do so will also have a wonderful experience.”
Hannah Melville
Owner/Creative Director, Wonderlust Clothing
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“I have known Gail McInnes since she entered the industry at Armstrong International. Since then, Gail has proved her mettle in a tough industry. Gail is organized, efficient, extremely competent, and has an excellent rapport with people of all ages. Gail’s humor, intelligence and efficiency have guaranteed her success.”
Steven Mann
Casting Director, Mann Casting

